Cosmetics

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Cosmetics (colloquially known as makeup or make-up) are care substances used to enhance the appearance or odor of the human body.
They are generally mixtures of chemical compounds, some being derived from natural sources, many being synthetic.

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Makeup types

Cosmetics include skin-care creams, lotions, powders, perfumes, lipsticks, fingernail and toe nail polish, eye and facial makeup, towelettes, permanent waves, colored contact lenses, hair colors, hair sprays and gels, deodorants, hand sanitizer, baby products, bath oils, bubble baths, bath salts, butters and many other types of products.
A subset of cosmetics is called "make-up," which refers primarily to coloring products intended to alter the user’s appearance.

Skin care products

Skin care products can also fall under the general category of cosmetics. These are products used to improve the appearance and health of skin, formulated for different types of skin and associated characteristics.
Skin care products include cleansers, facial masks, toners, moisturizers, sunscreen, tanning oils and lotions, skin lighteners, serums and exfoliants.

Ingredients

Ingredient listings in cosmetics are highly regulated in many countries.
Organic and natural ingredients
Once a niche market, handmade and certified organic products are becoming more mainstream. Even though many cosmetic products are regulated, health concerns persist regarding the presence of harmful chemicals in these products.
Mineral makeup
The term "mineral makeup" applies to a category of face makeup, including foundation, eye shadow, blush, and bronzer, made with loose, dry mineral powders. Lipsticks, liquid foundations, and other liquid cosmetics, as well as compressed makeups such as eye shadow and blush in compacts, are also often called mineral makeup if they have the same primary ingredients as dry mineral makeups. However, liquid makeups must contain preservatives and compressed makeups must contain binders, which dry mineral makeups do not.

The LASHEM brand was developed to help the everyday woman keep her youthful glow. It is a reflection of a healthy and natural lifestyle to accommodate every woman . Our brand combines natural ingredients for the highest quality made possible. We are dedicated to promoting natural beauty in a world full of unrealistic expectations in our current society. We offer anti-aging products that are natural and made in the United States. The LASHEM Natural Beauty Products line consists of mascara, anti aging creams, and eyelash booster.


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